The Digital Marketing Landscape
Digital Marketing is a set of marketing techniques that uses digital technologies to promote products, services and brands. This can be done using social media, search engine optimization (SEO), email, display advertising, e-commerce and more.
Predictive Analytics and Data Mining
Predictive analytics and data mining software are being used by companies to obtain data from all of their touchpoints and make better decisions. Technology can now extract information from a variety of sources such as customer service, social media, website analytics, and more in order to offer insights into how marketing impacts the bottom line.
Data-Driven Inbound Marketing and Lead Generation
Digimind is a software that lead generation to be smarter, more effective and generate more leads. It allows you to use data from real-time sources like social media and the web to create personalized marketing campaigns that speak directly to your target audience, you can find more details about it here.
How to Use Social Media as a Data Gathering Tool for Market Research?
Social media has given us a new perspective on how to do market research. Marketers can listen to conversations happening on social media about their company and products and use this data for decisions in the future.
The Importance of Monitoring Your Competitors for Better Success
The success of your business depends on your ability to analyze the competition and their activity. In order to understand their strategy, you will need a competitive analysis tool. These software tools are designed to help businesses monitor their competitors for better success.
Tips for Social Media Marketers
Marketers often struggle with social media because it’s different from other forms of marketing. Social media requires a human touch—and consumers have certain expectations, both good and bad. So, what can marketers do to stand out and command attention on social media? Here are five tips for marketers on social media:
Search engine optimization (SEO) is a broad term that encompasses many different concepts—and this can be confusing. For most marketers, SEO is the practice of manipulating a website’s code so that it ranks higher in search results. This is crucial for any website that wants to attract online traffic. But SEO doesn’t have to be complicated.
How to market your business effectively
Businesses often struggle with marketing. They aren’t sure where their advertising dollars are best spent, and they struggle to figure out what kind of marketing is most effective. Thankfully, there are a variety of marketing options for small businesses that can help them reach more potential customers.
When it comes to marketing your business effectively these days, sometimes it seems like there are dozens of social media platforms and websites out there all vying for a piece of your business pie. But, no worries: there’s a pretty efficient and effective solution—your company website. Your website serves as your business’ home base on the internet, where you and your customers can interact. And this is especially crucial these days, since most web searches start with a site like Google, Bing, or Yahoo instead of a database or app.
6 Ways to Boost Your Instagram Visibility and Get More Followers
As a business owner, you have plenty of things you’re working on, whether it’s marketing, sales, social media, or SEO. But there is one thing that’s always on the top of your list: getting more customers. And one of the best ways to do that is to get more Instagram followers.
Instagram is the fastest growing social media platform around. And, with good reason. The platform is visual, allows you to grow Followers, and is popular among marketers. However, growing your Instagram followers is easier said than done. Fortunately, there are a number ways for you to increase your visibility. Check out these six tips to get you well on your way to growing your Instagram Followers.
Things You Didn’t Know About Facebook Advertising
Facebook has yet to officially announce only things Facebook advertisers didn’t know about advertising on the site. But it’s safe to say that, at some point, everyone has been confused by Facebook ad jargon. This book is for anyone who wants to improve their Facebook ad performance, and who might be overwhelmed by all the information out there.
Facebook advertising is one of the most powerful digital marketing tools in existence. But, there are tons of misconceptions and myths about Facebook ads. Today, we’re here to bust 10 of the biggest Facebook advertising myths.